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Find out what your bake business is really earning.

Your real numbers. Your real product. Your price gap.

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The Price It Right Pricing Tool
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$27.00
YES! Add the Price It Right Script Pack for just $9
Found your real price? Now know what to say when you send it.Get 9 ready-to-use scripts for quoting your corrected price, handling “too expensive”, discount requests and customers questioning your new pricing. Copy, personalise and send - without second-guessing yourself.
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The Price It Right Pricing Tool1$ 27.00
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The Price It Right pricing tool

Price It Right Pricing Tool

Take one product you already sell and work out what it truly costs you to make — then see the gap between that number and what you’ve been charging.

What you get

  • The pricing tool — both a spreadsheet and an interactive worksheet you fill in with your own figures, set up for bakery work.
  • Five guided steps — ingredients and materials, labour, overheads, profit, then the price gap.
  • Worked on one real product — a cake, a cookie order, a dessert box. Whatever you sell most.
  • A method you reuse — run the same five steps across the rest of your menu afterwards.
  • Access straight after checkout — nothing to wait for, nothing to book.
Included ADHD-friendly progress tracker — one step open at a time, so you always know where you stopped.
How the gap shows up
What the baker charged$240.00
What the numbers said$312.50
The gap on one order$72.50
Illustrative example only. Your figures will be your own.
One-time payment $27USD
No subscription Instant access Secure checkout

Built from a real bakery

The method comes from 17 years of pricing real cakes — not theory.

Clare McRae, founder of Booked Out Baker
Clare McRae Founder, Booked Out Baker

Clare grew Miss Naked Cakes from her home kitchen into a 500sqm commercial bakery over 17 years, then sold the business in November 2025. Price It Right is the pricing method she used on real orders — built for bakers who were never taught the numbers side.

Newspaper article covering the sale of Miss Naked Cakes after 17 years
As covered in the press, November 2025. The article uses Clare’s previous name, Clare Doolan.

And then…

What happens after you order?